Our Story

The Sequoia Sandwich Company was started by Gary Blackburn and Jeff Simpson, two friends who grew tired of their corporate jobs and decided to trade-in their white shirts and ties to pursue their own business venture doing something more rewarding and fun.

Sequoia Sandwich is not a franchise, the concept was conceived and developed entirely by Jeff and Gary; a high-quality "premium" deli, with hand-crafted fresh sandwiches, but with the operational efficiencies of a quick-service restaurant, in a larger, more upscale environment than the average sub-shop.

After a year of planning and more than 6 months of renovation, the first store in Downtown Bakersfield opened in September 1999. With the project way over budget, and having given up their banking jobs, the thought of failure was not an option. Fortunately, with the support of family, friends, and the community, the store was an immediate success. Word-of-mouth became the company's best advertisement.

In 2002 the company opened it's second Bakersfield store in the Northwest Promenade on Rosedale Highway next to Target. Followed by a third store in 2005 in Southwest Bakersfield located in the University Centre complex on Ming Avenue near CSUB. In 2008 the company opened it's 4th store in Clovis.  In 2018 the company plans to open it's 5th location in San Luis Obispo.   

Sequoia now serves more than 2,500 customers a day and employs more than 100 people.